.lidl
.lidl Summary
The .lidl domain extension is a branded top-level domain (TLD) that is exclusively used and owned by the German supermarket chain, Lidl. This domain is not available for purchase by the general public, as it is primarily intended to enhance Lidl's online presence and safeguard its brand identity. By using a .lidl domain, the company ensures that its online content is easily recognizable and trustworthy, while also reinforcing its global brand image.
.lidl Facts
The .lidl domain extension is a brand top-level domain (gTLD) owned by the German global discount supermarket chain, Lidl. The company initially acquired this domain extension to strengthen its digital identity and create a more cohesive online presence for its multitude of stores worldwide. However, it was reported in 2017 that Lidl dropped plans to use the .lidl domain, for reasons undisclosed by the company. As of now, the domain extension is not widely used and remains largely tied to the Lidl brand. It's rather unusual for companies to drop plans for using their branded gTLDs, indicating some unique, internal decisions within the Lidl corporation.
.lidl Benefits
Ownership of a .lidl domain name can provide numerous benefits, primarily by offering a strong, recognizable brand to consumers who visit your site. As Lidl is an established global retail giant, the affiliation could enhance credibility, implicitly promising quality and affordability just by the website's extension. This domain extension could also improve SEO rankings, as search platforms recognize and favor trusted names like Lidl. Finally, it could open up unique collaborative opportunities in marketing and joint ventures with the Lidl brand itself.
.lidl Uses
The .lidl domain extension is typically used by the businesses and units associated with Lidl Stiftung & Co. KG, a German international discount supermarket chain. One primary use is for creating an online presence that clearly aligns with the Lidl brand, which is known for its grocery and household products throughout Europe and beyond. In addition, the domain may be used by Lidl's internal departments and subdivisions as a means of streamlining operations, fostering a sense of brand unity, and facilitating communication. It allows digital users to easily identify their affiliation with the Lidl brand, making the web navigation more intuitive for Lidl’s customers and partners alike.
.lidl Frequently Asked Questions
What is a .lidl domain name?
A .lidl domain name is a top-level domain (TLD) in the Domain Name System of the Internet. It is operated by the German global discount supermarket chain Lidl Stiftung & Co. KG. The .lidl TLD is intended for use by the company, its affiliates, and customers for various online services and resources associated with the brand.
Why should I use a .lidl extension?
Using a .lidl domain name extension could be beneficial if you are operating a site that is directly related or affiliated with the Lidl brand. Lidl is a well-known supermarket chain and using their domain could lend credibility and foster immediate brand recognition to your site. However, since this domain extension is specifically branded, it's use may be restricted or regulated by the company.
Who is able to buy a .lidl domain name?
The .lidl domain name is a brand-specific domain owned by the Lidl supermarket chain. Hence, it's not available for public purchase. Only entities within the Lidl organization are allowed to use it.
Where can I buy a .lidl domain name?
A .lidl domain name can be purchased from any of the providers in the Registrars list.
Registrars (0)
This TLD cannot currently be registered by the public.
About
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Entity/Country
The represented geographical region or entity. |
Schwarz Domains und Services GmbH & Co. KG |
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Categories
Classification groups the domain belongs to. |
Organizations |
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Domain Level
The number of dot-separated labels in the full domain extension. |
Top-level domain |
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Type
The type of domain (gTLD/ccTLD/grTLD/sTLD/infrastructure/test) |
gTLD |
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New gTLD
If this is considered a new generic top-level domain (i.e. launched by ICANN sometime after 2013). |
Yes |
Policy
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Restrictions
Limitations the registry has placed on registrations. |
No known restrictions |
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Local Presence Required
If the registry requires the registrant to have a physical address local to the region. |
Unknown |
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DNSSEC Supported
If the registry's DNS zone supports DNS Security Extensions (DNSSEC). |
Unknown |
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Premium Domains
If the registry charges higher prices for select "premium" domain names. |
Unknown |
Registry
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Registry Website
The registry's website for TLD registration information. |
www.nic.lidl |
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WHOIS Server
Host name of registry's server that stores domain registrant contact information. |
whois.nic.lidl |
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Sponsor
The ICANN approved sponsoring organization. |
Schwarz Domains und Services GmbH & Co. KG |
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Sponsor Address
Physical location of sponsoring organization. |
Stiftsbergstraße 1 74172 Neckarsulm Germany |
Domain Syntax
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Minimum registerable characters
Minimum label length allowed to be registered. |
Unknown |
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Maximum registerable characters
Maximum label length allowed to be registered. |
Unknown |
Nameservers
The registry's root nameservers that store all registered domains' authoritative nameservers.
| Host Name | IPv4 Address | IPv6 Address |
|---|---|---|
| c.nic.lidl | 212.18.248.91 | 2a04:2b00:13ee:0:0:0:0:91 |
| d.nic.lidl | 212.18.249.91 | 2a04:2b00:13ff:0:0:0:0:91 |
| b.nic.lidl | 185.24.64.91 | 2a04:2b00:13cc:0:0:0:1:91 |
| a.nic.lidl | 194.169.218.91 | 2001:67c:13cc:0:0:0:1:91 |